Web 2.0 is about combining content, collaboration and rich user experiences that are transforming the Internet from static Web pages into a dynamic platform for social interaction, while enabling the creation of powerful, Web-based applications. IBM has launched an initiative called "Web 2.0 Goes to Work", in a bid to help organizations bring the value of Web 2.0 - such as easy access to information, rich, browser-based applications, and social networking and collaboration software - into the enterprise.
As companies embrace this more dynamic, social Internet, they realize the benefits of having a service oriented architecture (SOA). While SOA helps build a flexible computing infrastructure, Web 2.0 arms users and communities with software assets needed to create a new class of rich, lightweight and easily deployed software solutions. You can attend live sessions on SOA and Web 2.0, delivered by experts in Bangalore, India, at the SOA India 2007 to be held 22-23 November 2007 at the Indian Institute of Science (IISc) campus. For more information, visit http://www.soaindia2007.com.
"Our goal is to make today's consumer-based technologies relevant to businesses by building offerings that deliver a highly-productive and integrated entry into Web 2.0-based solutions," said Jim Deters, president of Ascendant Technology, an IBM Business Partner.
To help companies deploy Web 2.0 technologies, IBM is announcing the availability of enterprise-ready offerings:
- IBM Lotus Connections - an integrated social software for business features a suite of five Web 2.0-based components. They include the most popular social networking uses such as: social bookmarking and tagging, rich directories including skills and projects, activity dashboards, collaboration among like-minded communities, and web logs or blogging.
- IBM Lotus Quickr - an open standards-based team collaboration tool designed to help teams inside and outside a company firewall communicate through the software's team collaboration capabilities, including blogs, wikis and team space templates.
- IBM WebSphere Commerce - The new features in WebSphere Commerce Web 2.0 Store Solution include rich Internet applications such as an interactive catalog to enable shoppers to narrow down choices by filtering products or services with attributes most important to them.
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